Osteoporosis Animation: Mechanism of Disease

Created for Biopharmaceutical client
The project

Created for disease state education on the molecular pathways underlying osteoporosis. Sclerostin is one of many factors that affects the downregulation of osteoblasts and overactivity of osteoclasts. The resulting imbalance can lead to fragility fractures in patients with osteoporosis. This medical animation was paired with Rethink Osteoporosis, an interactive augmented reality experience we developed to provide an engaging way to learn about osteoporosis-related fragility fractures at our client’s congress exhibit booth.

Created for
Biopharmaceutical client