Multiple Myeloma MRD Medical Animation

Created for Biopharmaceutical client
The project

This medical animation was developed to inform healthcare professionals about the concept of minimal residual disease (MRD) and its association with clinical outcomes in multiple myeloma. A design challenge was harmonizing the cellular, human and graphical data subjects into a cohesive visual narrative. We addressed this with thoughtful cinematic devices and relatable character design.

Created for
Biopharmaceutical client

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