Cancer Immunotherapy VR Microscope

Created for Biopharmaceutical Client
The project

An entirely unique booth interactive featured at ASCO and ASH, our VR microscope simulator immerses users in a battle between T cells and cancer. Participants learn the MOA of a novel immunotherapy using a virtual histology slide with AI-driven cells. A dial allows users to zoom between micro & nano scales, experiencing the story at both cellular and molecular levels. The printed microscope slide kit doubles as an information handout.

Created for
Biopharmaceutical Client