Medical Device Animation: Air Optix Contact Lens Technology
Created for Alcon
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Animation highlighting unique contact lens technology that improves lubricity. A burst of moisture water jet rushes over the contact lense showing intense hydration and moisture for long lasting comfort. © 2016. All rights reserved.
Contact lens box. © 2016. All rights reserved.
Micelles act together as part of a unique moisture protection technology on the surface of the contact lens. © 2016. All rights reserved.
The project
Here we demonstrate two technological features of the lens that provide deposit protection and moisture retention, resulting in a more comfortable experience for wearers. Moving seamlessly between molecular and macro scales, this medical device animation provides a scientifically-accurate depiction of the moisture retention technology, while maintaining a clear, clean, watery aesthetic, consistent with the brand.
Created for
Alcon
