Category: Education

How Medical MOA Animation Is Evolving

Still image from the 2025 AXS Studio Medical and Scientific Animation Showreel. Bring your medical science to life with stunning 3D medical and scientific animations, and immersive interactive experiences! Clearly explain mechanism of disease (MOD), drug mechanism of action (MOA), medical devices & technology. Feel confident addressing expert medical audiences with an experienced team of medically trained animators & writers behind you. Got a science story to tell? Get in touch: sales@axs3d.com Medical and scientific animation explains complex concepts clearly and accurately to educate healthcare professionals, patients, caregivers, investors and others. Medical animators have specialized training in biology, medicine, animation and filmmaking. They combine a high level of medical and scientific knowledge with advanced technical and creative skills. This show reel features highlights from medical and scientific animations, interactive apps and conference booth experiences created for pharmaceutical and biotechnology (biotech) companies, physicians and healthcare institutions, medical device and medical technology (medtech) companies, and patient advocacy organizations. The clips is this reel are from medical animations about: • nanomedicine • cancer • drug delivery • dermatology • rare diseases • wound healing • blood-brain barrier (BBB) • atrial fibrillation and cardiac ablation • minimally invasive laparoscopic robotic surgery • coagulation cascade • receptor tyrosine kinases (RTK) • antibody-drug conjugates (ADC) • metabolic disorders and diabetes • agricultural biotechnology • ophthalmology and age-related macular degeneration • migraine headache virtual reality (VR) experience • patient education video • Alzheimer's disease • DNA and genetics • plaque psoriasis • neuroscience • SARS-CoV-2 COVID-19 • diagnostic technology The work was created by AXS Studio, axs3d.com, a leading medical animation company based in Toronto, Canada. AXS Studio was founded in 2004 to create inspired visual solutions that help people understand concepts in science and medicine, and make informed decisions.

Key takeaways: MOA animation emerged in the late 1990s with the advent of commercially available 3D computer animation technology. MOA animations are often created by medical animators with graduate training in scientific communication and medical illustration. MOA and MOD videos are closely related but differ in the science they communicate: mechanism of action versus mechanism […]

The Future of Biotech Animation 2026

Editorial cover for the peer-reviewed journal, ACS Nano. Depicts the research of client, Adam Grippin, on dendritic cells activated by magnetic nanoparticles, which enables early prediction of anti-tumor response. The image shows activated dendritic cells surround by nanoparticles within a crystal ball.

Key takeaways: AI tools will become commonplace in biotech animation production, but not in the way you might think: complex biotech animation still requires skilled artists with scientific expertise. More biotech animations will be designed for social media in addition to traditional channels, with consideration given to small-screen viewing, short or distracted attention, and a […]

Accelerating Medical Device Sales With Interactive Product Demonstrations

Still image from medical device showreel depicting a medication nebulizer mounted in respirator tubing.

Key takeaways in this article: Interactive medical device demonstrations offer advantages over physical samples and prototypes, including versioning and scalability, that increase the volume and quality of sales interactions Immersive interactive medical product demos improve customer engagement, allowing them to experience using a device rather than simply watching how it’s used Interactivity accelerates understanding of […]

3D Animation in Healthcare: Enhancing Patient Education

3D illustration of people in a conference space, interacting with two large standing screens. They are manipulating information and 3D animations of objects at a cellular level. The focus is on the screens, which are in colour and the displays and attendees are in grey scale.

All of us will become patients at some time in our lives. When encountering new medical information about our own health, or the health of someone we love, we need effective and engaging patient education. A tool such as a 3D animation video can enhance understanding of disease and treatment. Medical animation can aid in […]

Vital Organs In The Human Body

Editorial illustration of a woman's head and torso. Her body is head-on and her head is turned to the side in profile view. She has a ponytail. Dashed lines form the outline of several internal organs, including the brain, lungs and heart. Arranged around the woman are circular panels featuring various organs, including an eye, kidneys and a pancreas.

You have dozens of organs that make your body work. But did you know that only 5 organs are considered essential? These fabulous five are your vital organs—the organs you absolutely cannot live without. What are the 5 vital organs of the body and what makes them the stars of the show? The Brain Why […]