Interactive Osteoporosis: Augmented Reality (AR) iPad App

Created for Biopharmaceutical Client
The project

We designed this medical augmented reality (AR) experience as a quick and fun way to engage bone health specialists with important osteoporosis disease awareness information. Using an iPad, participants reveal a virtual patient. Walking around, they reveal her skeleton and discover common sites of fragility fracture. Clinical questions stimulate conversation with onsite medical liaisons and analytics provide our client with post-congress metrics. This medical AR interactive experience launched at ASBMR.

Created for
Biopharmaceutical Client